Caroline Mutoko, a well-known media personality in Kenya, left her job as a radio presenter after 19 years on air to pursue a career in digital marketing. Despite being one of the highest-paid radio presenters in the country, Mutoko decided it was time to move on and give younger talent a chance to shine. In an interview with Daily Nation, she explained that she felt she had played her part in the industry and wanted to explore new opportunities.
Since leaving radio nine years ago, Mutoko has found success in the digital marketing industry. She confirmed that she is now earning much more than she did during her time on radio. Mutoko believes that there is a world beyond the microphone and she is glad she made the transition to digital marketing.
As a storyteller, Mutoko has been able to create a powerful and influential brand in the digital space. She reflected on her decision to leave radio and noted that she has no regrets. Mutoko has been able to put things into perspective and focus on building her career in a different industry. She no longer has to wake up at 4 am as she did during her time on radio, and she is still doing well in her new career.
Mutoko’s success in the digital marketing industry is evident from the brands she has worked with. She has collaborated with leading local and international brands such as Tecno, Safaricom, Dubai Tourism, L’Oreal, and Netflix. Mutoko’s ability to tell a compelling story has been a valuable asset in her work as a digital marketer.
In conclusion, Caroline Mutoko’s decision to leave her job as a radio presenter and pursue a career in digital marketing has paid off handsomely. She is now earning much more than she did during her time on radio and has worked with some of the biggest brands in the world. Mutoko’s success is a testament to her hard work and dedication to her craft.