Alex Aduol is a trader at Gikomba Market, specializing in second-hand (Mitumba) clothing and shoe bales.
“I started my business seven years ago with a capital of Sh. 300,000. Before venturing into this field, I worked as a Team Accountant and Team Manager at Team Australia LTD. When I began, the market was not as open and accessible as it is today. Large portions of the nationwide market, which I can now tap into, were largely unexplored. This was mainly due to misconceptions about second-hand clothes and a strong preference for new items. Over time, I managed to fill this gap, and with the rise of technology, my business has greatly benefited.”
In addition to selling from my premises, I now reach customers through online platforms. Some of my clients are people I’ve never met in person, but we’ve built a strong trust over time. They place their orders, make payments, and I ensure that their items are delivered promptly.
Over the years, I’ve learned that the mitumba business is capital-intensive, requiring continuous reinvestment. By channeling profits into fresh stock, I maintain a constant supply of goods, ensuring I’m prepared for new shipments. This approach has also helped reduce disposable cash, curbing impulsive buying.
There have been moments of significant profit, but also times of great challenge. Gikomba has faced several notorious setbacks, including frequent fire outbreaks, which have led many of us to question whether these are mere accidents or part of a broader scheme to suppress non-veteran traders.
I vividly recall a time when I spent all my capital buying stock, only for it to be destroyed in a fire. That was a devastating blow, and I had to borrow money to restart. More recently, the ban on mitumba imports has created a major challenge, alongside the ongoing issue of the weakening Kenyan shilling, which directly impacts our import costs.
Despite the hurdles, I am determined to grow my business into the empire I envision. However, I’ve learned that success requires more than just acquiring customers. Business is a dynamic field, and customer needs constantly evolve. Adapting to these changes is essential for survival and beating the competition. Running a business is the ultimate sport—remaining sharp, patient, and enthusiastic will open doors for success.”
A version of this feature on Alex Aduol was also published in the Saturday Magazine, a publication of the Nation Media Group.
