Charles Karanja stands out as an exceptional young Kenyan adept at navigating challenging economic conditions. In the midst of pervasive unemployment, Karanja opted for an unconventional path by entering the realm of graveyard decoration, where he has found considerable success.
In a recent interview with the local media, Karanja unveiled the distinctive nature of his services within the sector, asserting that it brings him substantial financial rewards. He disclosed an annual income averaging 3 million shillings, a testament to the profitability of his venture.
Despite his academic background in construction during undergraduate studies, Karanja faced difficulty securing traditional employment opportunities. Faced with prolonged job search challenges, the enterprising businessman, based in Kiambu, turned to graveyard decoration as an unexplored market. His foresight proved correct, as the venture rapidly gained momentum, leading to the employment of seven individuals.
During the interview, Karanja credited his construction education for enabling him to establish a workshop where clients could approach him with unique ideas, such as constructing gravestones resembling houses.
“I construct graves and embellish them. People are continually innovating new ways to honor the departed. While in the past, individuals were laid to rest in the wilderness or marked by planting a banana plant, contemporary society seeks more elaborate and meaningful ways to commemorate loved ones,” he explained.
Karanja advocates for honoring the deceased with distinctive and enduring structures. “I assist them in doing that in a unique way. A person’s special home remains thereafter burial for all time. So it’s good that you respect the deceased and value that individual,” he emphasized.
Charging 60,000 shillings per project, Karanja’s monthly earnings fluctuate between 150,000 shillings in less favorable months and 300,000 shillings in prosperous ones. This translates to an average monthly income of 225,000 shillings and an annual income approaching 3 million shillings.
Despite his success, Karanja faces challenges, particularly in the financial aspect, with some clients either underpaying or refusing to pay altogether. Acknowledging these obstacles, he revealed the necessity of persistent follow-ups, especially for clients located outside Kiambu, where some may disregard or even block communication.