President William Ruto’s words—“Mimi nilikuwa nauza kuku moja 13 bob, sikuizi niko na kuku mingi na siwezi sema ni kiasi gani…”—speak to his familiar narrative of resilience, ambition, and transformation. Through this statement, Ruto seeks to inspire young people by sharing his journey from a humble chicken seller to the highest office in the land. His story embodies the spirit of perseverance and the belief that humble beginnings do not determine one’s destiny.
The President’s message is both motivational and strategic. When he says “haba na haba hujaza kibaba” (little by little fills the measure), he reinforces the value of patience and consistency—key ingredients in achieving success. For many Kenyan youths struggling with unemployment or limited opportunities, Ruto’s story is a reminder that progress often begins with small, deliberate steps. His reference to “Nyota,” the government’s youth empowerment program, connects this motivational message to a broader policy agenda aimed at supporting young entrepreneurs through funding and training.
Beyond inspiration, Ruto’s words serve as a practical lesson in entrepreneurship. By reflecting on his own experiences, he encourages youth to embrace innovation, hard work, and financial discipline. The idea of “starting small” resonates with Kenya’s growing culture of hustling—where individuals create opportunities out of necessity. His message taps into the collective optimism of a generation seeking empowerment rather than pity, self-reliance rather than dependence.
The statement also reflects Ruto’s political brand as “the hustler”, a narrative that has defined his rise in Kenyan politics. By continuously reminding citizens of his modest background, Ruto positions himself as a relatable leader who understands the struggles of ordinary Kenyans. This rhetorical strategy strengthens his connection with the youth, a demographic that forms the majority of the electorate and whose aspirations are closely tied to economic empowerment.
At a deeper level, Ruto’s statement emphasizes the importance of mindset in achieving progress. He implies that success is not solely about access to resources but also about creativity, persistence, and the intelligent use of available opportunities. By urging young people to “use their brains” and invest even small funds wisely, he highlights the link between personal responsibility and long-term growth. His message aligns with the broader philosophy of bottom-up economic empowerment, which seeks to transform livelihoods by starting from the grassroots.
Ruto’s remarks go beyond political rhetoric—they reflect a philosophy of hope and possibility. In a country where many youths face economic hardship, such statements can reignite belief in the value of effort and patience. His journey from selling chickens at 13 shillings to leading a nation underscores the timeless truth that determination, coupled with vision, can change lives.
