Footwear titan, Bata Kenya, marked another remarkable achievement with the grand relaunch of its iconic Kimathi Street store.
The event was graced by esteemed leaders within Bata, including Managing Director Mr. Benson Okumu, AME Regional HR Director Mr. John Ngoru, Finance Director Mr. Manish Khanna, and AME Regional Director of Marketing & Expansion Mr. Bibhuti Vikram.
As part of its 2024 expansion strategy, Bata plans to inaugurate 10 new stores across Kenya, demonstrating its dedication to innovation and elevating customer experience.
Mr. Okumu remarked, “The reopening of our Kimathi Street store underscores our pledge to deliver inventive and trendy footwear solutions. This redesigned store enhances the shopping journey, presenting a diverse range of styles to meet our customers’ varied preferences.”
The revamped Kimathi Street store showcases a cutting-edge ‘Sneaker Studio’ featuring over 200 sneaker varieties, perfectly aligning with the increasing demand for casual and athleisure footwear.
Moreover, the store houses a specialized Kidz Zone, spotlighting popular collections like Bubblegummers, catering to children, along with key selections for both women and men, making it a comprehensive destination for the whole family.
Founded in 1894 by Tomas Bata in Czechoslovakia, Bata has evolved into a global footwear juggernaut. Since its inception in the Kenyan market in 1934, Bata has been synonymous with top-notch school shoes.
Over its 90-year journey, Bata Kenya has expanded its repertoire to encompass a wide array of functional, fashionable, and casual footwear options.
Dedicated to customer satisfaction, Bata is enthusiastic about the trends in ‘casualisation and sneakerization’, reflecting the increasing preference for casual and sporty footwear.
The newly relaunched Kimathi Street store is meticulously crafted to provide an immersive and pleasant shopping experience, aiding customers in discovering their perfect pair of shoes.
Bata stands as a leading global footwear entity, offering stylish and budget-friendly shoes for individuals of all ages. With a rich legacy tracing back to 1894, Bata has solidified its position as a trusted brand across over 70 nations.
For 90 years, Bata has been a household name in Kenya, revered for its quality, innovation, and steadfast dedication to customer contentment.