On May 27, 2023, Kenya witnessed an extraordinary and unforgettable day as the renowned content creators Njugush and his wife, Wakavinye, also known as Celestine Ndinda, took the stage at the Kenyatta International Convention Centre for the fourth edition of their mega show, TTNT. In less than 24 hours, the event became a massive success, raking in millions of Kenyan shillings.
TTNT stands as a distinctive showcase of Njugush and Wakavinye’s life journey, depicting the challenges and triumphs they encountered on their path to success. This annual event has significantly contributed to the couple’s widespread fame.
The meticulous planning and strategic marketing undertaken by Njugush, Wakavinye, along with their friends Abel Mutua, Philip Karanja, Eddie Butita, and the rest of the crew, proved highly effective. The show achieved a sold-out status a day before the main event, foreshadowing the tremendous success that awaited.
The financial success of the show is noteworthy, considering the substantial expenses associated with organizing such an event. Ticket prices were set at Ksh. 2800 for VIP and Ksh. 1500 for regular attendees. According to statistics provided by SPM Buzz presenter Silva Kiddo, approximately 2000 VIP tickets and 1500 regular tickets were sold.
Calculations:
Regular: Ksh. 1500 × 1500 = 2.25 million
VIP: Ksh. 2800 × 2000 = 5.6 million
Total: 7.85 million
In less than 24 hours, Njugush and Wakavinye generated a staggering Ksh. 7.85 million, a testament to the immense popularity and support they enjoy from their fans.
This financial triumph underscores the viability of comedy as a lucrative profession in Kenya. Just two weeks prior, the couple embarked on an international tour in the UK, where their events were also met with overwhelming success. Njugush and Wakavinye’s achievements are a result of their hard work, coupled with the unwavering support of their dedicated team. Congratulations to Njugush and Wakavinye for their remarkable accomplishments.