For over two years, Peter, a small business owner from Kisumu, Kenya, had struggled to grow his small printing shop. He had invested all his savings into buying a quality printer, setting up a neat shop, and even hiring one assistant to help with orders. Despite all his effort, very few clients ever came. Every month, he barely made enough to pay rent, let alone cover the cost of supplies. He watched other shop owners in town growing their businesses while he remained stuck, and it started affecting his confidence.
Peter tried everything he could think of. He printed flyers, posted on social media, and even offered discounts to attract customers. He spent long hours in the shop, sometimes going without meals just to save money. Friends and family advised him to be patient, but months turned into years, and nothing seemed to work. Each time a potential client showed interest, the deal would fall through. He felt like no matter how hard he tried, something invisible was holding him back.TO READ MORE,TAP HERE
