Njogu wa Njoroge is a famous Kikuyu radio presenter. He has been in the business for over 15 years and has figured out how to foster a huge following. In 2011, he was voted as number one vernacular radio presenter in a survey led by Synovate. Getting into the media was not a simple assignment for him as he was dismissed on various occassions. He never gave up and continued to press on.
Today, he is a well known figure, particularly among the people who can comprehend the Kikuyu language. Indeed, most sources claim that he is one of the most highly paid radio presenters in the country.
This article basically centers around his profession as he is a private man, thus, most insights regarding his life are not accessible to the general public.
He started his life in Njoro, Nakuru county. While in class three, he wished to be a reporter someday, and specifically a sports presenter. Subsequent to finishing secondary school, it took him 10 years to find a job. In every one of these years, he attended interviews to join Kenya Institute of Mass Communication (KIMC) however was rejected,however njogu never gave up.
At some point, he came to Nairobi to to fill a vacant position in Kenya Broadcasting Corporation that was held by Bernard Otieno who had at the time moved to Citizen TV. He didn’t know there was a vacancy until he got to the gates of KBC and saw banners advertising for the post which was to help John Nyongesa as a sports commentator. At first, the guards did not even want to let him in so he could attend the interview but he got some help and was allowed in. 200 people showed up for the interview but only four were taken as trainees and Njogu was one of them and that was how he got into TV.
Later in 2001 Daniel Ndambuki ‘Churchill’ who was a radio sports reporter gave him the idea to go to Kameme FM and introduce a sports program. He took it and was accepted at Kameme FM where he went to work each Monday and Friday.
2002 was a political period and the management requested that he help the morning host in interviewing politicians.
In 2003 he started to host the morning show ‘Arahuka,’ a job he would do for years to come. Through the program, he has been able to help many listeners and also tell the problems citizens go through. He has formed a sort of family that raises money to those who are in need. One notable day was when they were able to raise kes8 million in one morning to help fund a Mediamax colleague as he recalled on K24 Alfajiri. Through the show, he has also interviewed a number of popular Kenyan personalities among them president Uhuru Kenyatta and his deputy William Ruto which he considered to be an honor.
In spite of working in KameMe FM for quite a while, he has left the station on various occassions however consistently tracks down his way back.
In 2006, he left Kameme FM for Inooro FM where he facilitated a breakfast show called Hagaria alongside Waithira Muithirania.
In 2010, Mediamax which possesses Kameme FM went under the ownership of Kenyatta family and Njogu returned to the station.
In 2016, he said he would be leaving the station during the K24 Alfajiri interview and said he had mentored others to take over. He further added that he would like to broaden his audience so that he can reach even those who do not understand Gikuyu. The same year he held a Thanksgiving service to celebrate 15 years in the media at Kasarani stadium. The media personality was able to raise 2 million Kenyan shillings to help special needs children in Njoro, Nakuru.
In 2019, he returned to Mediamax owned station Kameme however this time on TV. He continued on doing what he had been doing on radio.
Njogu wa Njoroge formalized his second marriage with musician Mary Lincoln.
Its claimed that njogu salary is around Ksh1.8 million a month.