Nairobi, Kenya’s capital, is renowned for its opportunities, attracting thousands of young people looking to find work and build a better future. However, many Kenyans struggle to navigate their way around the city. This is where Michael Mureithi, also known as Jopinto, comes in. He offers direction services for a fee to those who are lost or unsure of their destination.
After living in Nairobi for a while, Jopinto noticed the need for directional assistance and decided to start his own business to fulfill that need. Due to unemployment and economic difficulties, he found it necessary to offer these services in order to make a living.
Jopinto stated that his business sees an average of 100 customers a day, charging KSh100 for instructions and KSh150 for escorting them to their desired location. With these numbers, he can potentially earn KSh10,000 or more on a good day, which amounts to KSh300,000 in a month if he works seven days a week. This amount surpasses the monthly salary of many junior and mid-level employees in both the public and private sectors.
In conclusion, Jopinto’s directional services have proven to be a lifesaver for many in Nairobi, providing a much-needed solution to the difficulties of navigating the city while also offering a substantial source of income.