Abel Mutua: How Former Tahidi High Actor Makes Millions Telling Stories on YouTube

Abel Mutua, renowned as Mkurugenzi, stands as one of Kenya’s most accomplished storytellers and scriptwriters. His multifaceted talents extend to acting and music, but it is in the realms of storytelling and scriptwriting that he has truly carved out a legendary niche.

Having gained fame through his role in Tahidi High, Abel Mutua has distinguished himself by introducing a unique storytelling approach that sets him apart. His narratives not only captivate audiences but also impart valuable moral lessons, drawing inspiration from his own experiences, those of his friends, and historical events.

The inception of this storytelling venture coincided with the challenging times of the Covid-19 pandemic. What began as an experiment has evolved into a lucrative venture, earning Abel Mutua millions. He now ranks among Kenya’s top content creators, boasting a substantial YouTube following, with over 350,000 subscribers.

The popularity of Mutua’s stories transcends national borders, with audiences from abroad tuning in. This international appeal contributes to a high Cost Per Mille (CPM), reflecting the financial success of his YouTube channel. Sources indicate that Abel Mutua’s monthly earnings from YouTube alone exceed Ksh. 1.5 million.

In addition to YouTube revenue, Mutua’s supporters often express their appreciation through motivational contributions. The accessibility of his phone number for those willing to offer support has cultivated a community that goes beyond passive viewership.

Abel Mutua’s prosperity is evident in his opulent lifestyle, residing in a prestigious location along Thika Road. His choice of wheels, a Mercedes Benz valued at Ksh. 3.5 million, reflects his financial success. Beyond his individual achievements, Mutua serves as the CEO of Philit Production Company, a venture he co-owns with his friend Philip Karanja, further solidifying his position in the entertainment industry.